The organization has spent a year identifying companies with high export potential, which must handle large volumes to be profitable.
Puebla, Pue. Companies in Puebla can leverage the United States-Mexico-Canada Agreement (USMCA) to integrate into global value chains, but they should also consider more flexible markets, highlighted Carlos Sosa Spínola, local president of the National Chamber of the Transformation Industry (Canacintra).
However, Sosa Spínola noted that it is necessary to improve logistical processes, which encompass everything from product presentation to trade and digitalization schemes.
He mentioned that they have spent a year working on a diagnosis to identify companies with high export potential, which require large volumes to be profitable, especially due to regulations from the northern neighboring country.
“Companies should focus on the digitalization of production processes, facilitating access to their information, and seeking financing to strengthen themselves, as they mainly need machinery to increase their productive capacity,” he added.
Potential
Carlos Sosa highlighted that Puebla companies that align properly with the requirements for exporting will have a better opportunity in foreign trade.
Canacintra has identified at least 200 companies with quality products for export, of which 100 could do so if they meet the necessary requirements.
Sosa Spínola mentioned that Puebla’s exporting companies took two years to recover their export levels after the Covid-19 pandemic and now seek to increase it by 30 percent.
From the organization, he affirmed, they will support companies interested in entering new specific markets that previously had few options and are now more open, such as the textile sector, where there is high demand for denim, looms, and fibers.
There are even textile factories in the regions of Teziutlán, Tehuacán, and the San Martín Texmelucan-Huejotzingo valley, as well as in the Atlixco region, which achieve annual sales of up to one million dollars.
However, the local president of the organization acknowledged that a problem for Puebla companies that export is the lack of consistency, as they tend to maintain the activity for one or two years and then abandon it, despite having success.
